Africa’s Multi-Talented Undisputed King of Bongo Music Diamond Platnumz aka Naseem Abdul Juma is the most loved and decorated artist in East Africa
Naseeb Abdul Juma Issack (born 2 October 1989), popularly known by his stage name Diamond Platnumz, is a Tanzanian bongo Flava recording artist, actor, dancer and a businessman from Tandale, Dar es Salaam.
He has had several hit songs including “Number One” featuring Nigerian artist Davido. Diamond won numerous awards at Channel O, MTV Awards, Soundcity, Kilimanjaro Music Awards, Headies, Afrima, Afrimma, Kora, AEA, the HiPipo Music Awards and more. He performed at the Big Brother Africa 7 eviction show in May 2012.
Diamond is considered influential among his fans, and is said to be the most loved and decorated East and Central African artist at the moment. He is believed to be the highest selling Tanzanian artist of ringtones by mobile phone companies in 2013 as well as being among the artists earning the highest income in the African Great Lakes region’s music industry.
Personal life
Diamond is a Muslim. In 2010, he endorsed Tanzania’s dominant ruling party, the Chama Cha Mapinduzi (CCM) and its presidential candidate, Jakaya Mrisho Kikwete. He also recorded a remix of his single “Mbagala”, titled “CCM Tusonge Mbele” (“CCM Let’s Move Forward”).
Diamond is jointly managed by Sallam Ahmed Sharaff (Sallam SK) a.k.a Don Mendez,
Hamisi Shaban Taletale(Babu Tale)
and Saidi Hassan Mlinge (Mkubwa Fella) from the Tanzanian music industry.
With his former partner, South African based Ugandan businesswoman Zari Hassan, he has two children.
He had his third child with the model Hamisa Mobeto.
As of 2019 Diamond is dating Kenyan model and musician Tanasha Donna, with whom they have one son, Naseeb Jr., born 2 October 2019. The two have since separated with Tanasha Donna flying back to her home country, Kenya.
He has since released new music this year, which are currently doing so well across Africa. Gere featuring Tanasha Donna & Jeje.
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